Five meetings on the subject of codes. The speakers include professionals whose work embodies the transformation of knowledge and its circulation, innovation in the visual language that has become the hallmark of an age in which knowledge is being reinvented, the new instruments of cultural mediation and dissemination, and the impasse encountered by the traditional system for the production, circulation and consumption of the arts and their resilience during this time when all is on hold.
The art code: the production of images, their authorship and popularity, and the way they circulate and are consumed.
The communication code: data, creativity and building consent.
The social media code: Instagram and the dissemination of culture. How to talk about books and art.
The media code: podcasts, the transformation of information into storytelling, and the new flow of news.
The sustainability code: nature as a new world of meaning for innovation, design, and urbanism.